CIO Strategic Services

Making IT Your Most Strategic Asset

“Quantifying and communicating business impact is the No. 1 way to make IT matter.“

 

– Patty Morrison, EVP and CIO, Cardinal Health, and member, Mainstay Advisory Board

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92% of IT leaders feel it is important to prove the business value of IT’s contributions1

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However, only 4 out of 100 believe that they are effective in communicating with their non-IT colleagues1

There has never been a more important time to quantify and communicate the business value of IT

CIOs are in the center of massive transformation in their enterprises, and there has never been a more important time to quantify and communicate the business value of IT than now, in the age of digital transformation. Mainstay can help you design, set up and operate an efficient and effective business value program, that will make IT a strategic partner of choice for the business.

CIOs in the spotlight

In the age of digital transformation, CIOs are playing a leading role in shaping the future of their enterprise. Now more than ever, CIOs must quantify and communicate the value of IT to the business. Mainstay can help you design and deploy a world-class business value program that positions IT as the strategic partner of choice for your enterprise.

We create compelling content to drive home the business value of IT

Target, Track and Measure IT Value

Forecast, track and report the business value and ROI of your key IT projects

IT Value Communications Office

Engage your internal audiences and create a monthly cadence of communicating IT’s value in compelling and creative ways

Customer Success for IT

Drive customer success inside your business with engaging content about your initiatives, innovations, and thought leadership

Empowering Leading Organizations

Mainstay helps CIOs at some of the world’s most admired companies become strategic enablers for their business. Our strategic communications teams engage executives and end users to create content that builds awareness and appreciation of IT’s value and drives adoption of your solutions.

Riverbed

Mainstay leads the creation of strategic IT communications across the company, showcasing the business value of IT projects and promoting Riverbed’s use of its own technology to help validate and improve its products.

HP

Mainstay works with HP’s IT organization to articulate the value of its innovations to customers, employees and executive team, including numerous HP-on-HP initiatives.

Chrysler

Mainstay helped create Chrysler’s IT Annual Report to showcase IT’s key accomplishments, highlighting the business outcomes from strategic initiatives.

Informatica

Mainstay develops thought-leadership content supporting Informatica’s CIO-led marketing effort, helping to position the company at the center of data-driven disruption and highlighting digital opportunities for customers.

San Jose State

Mainstay provided business value advisory and strategy services for the CIO, driving campus-wide awareness of IT’s strategic projects.

ZF TRW

Mainstay helped ZF TRW design and run executive workshops to develop innovative digital strategies.

Pure Storage

Mainstay developed an IT Annual Report to showcase IT’s key accomplishments for the year and highlight the business outcomes from strategic initiatives.

Catholic Health initiatives

Mainstay leads the creation of internal and external strategic communications that showcase the business value of IT projects.

650-638-0575 | Contact@mainstaycompany.com